We design exceptional products that unify the cannabis community.

Altitude Products was founded under the belief that the heart of every cannabis product is the community. Today, Altitude Products is actively developing the technologies to create ultra premium products that unify the cannabis industry by connecting to local cannabis communities, with the ultimate goal of creating cutting edge lifestyle products that normalize the use of cannabis.

The Weekend Box was created to curate the consumer’s first regulated cannabis experience. Highlighting the best that each cannabis community has to offer, The Weekend Box brings together cannabis education in our Insider’s Guide to each city with everything a new consumer would need to discover their favorite method of cannabis consumption.

Exceptional Quality

Every Altitude Products cannabis product not just meets the state regulated standards, but exceeds them. Our leadership team tours cultivation and production facilities extensively to witness first hand the safety guidelines and high quality source material that goes into every product we create.

Community Leadership

Every member of the Altitude Products team takes community leadership seriously. Our leadership team moderates the Las Vegas Medical Marijuana Association’s Market Trends in Marijuana monthly panel and our CEO is the Women Grow Las Vegas Market Leader. Community leadership is a daily effort from every member of our team.

Industry Education Leaders

The Altitude Products leadership team starts with industry leading education at every level of our product development. Before any product is placed into a dispensary location our retail team is on site to fully train the dispensary team on all aspects of our products. Once our products are offered on shelves our retail leadership team is on site several times each week to support the dispensary team with product knowledge and sales support. Altitude Products’ goal is to be the best brand partner every dispensary has ever had.


We are a people first organization.

We believe that when consumers have a positive first regulated cannabis experience they are more likely to incorporate cannabis into their lifestyle. Our mission is to create ultra premium cannabis products that unify cannabis communities.

Our team is united by four core values that help us achieve our goals. Every leader on our team agrees to embody these core values in all of their interactions with our clients and in the cannabis industry.


We are 24/7, 365 – our team has a heart for serving others. It isn’t something you can teach people, it’s who we are. We are wired to serve others and always happy to help.


Rather than challenges, we see opportunities. We are entrepreneurs at heart – always solving problems creatively, and harnessing opportunities in underserved markets.

Positively Ready

We lead with positivity and optimism. Even in the toughest of circumstances, we always begin with a smile and determination, knowing that we have an entire team supporting us.


We pride ourselves on always following through. If we don’t know the answer to your question, we’ll be sure to find it, or find the person who would know. No task is too big or too small for any member of our team.

From The Blog

News & Media

Our CEO Praises the Marriage of Technology and Cannabis

“One of my favorite cannabis technological innovations is Manna Molecular Science’s 3D printer. Their application of 3D printing technology to accurate cannabis dosing is a game changer for ensuring cannabis consumers have a consistent consumption experience.”

View on Forbes.com

Is THC Lube the Future of Sex Products?

“Our research shows that 30 percent of women experience pain during intercourse, so CBD helps reduce that inflammation.”

View on Inverse.com

JACK Looking to Bring CBD-Infused Knob Polish to Adult Market

“Knob Polish is not designed to help increase your size, or make orgasms bigger.”

View on AVN.com

'Marijuana Entrepreneurs Have To Be Advocates First, Entrepreneurs Second,`` Says Altitude Products CEO

“The biggest misconception about the marijuana industry is that it is run by stoners.”

View on Civilized.Life

Women CEOs Offer Advice

Krista Whitley, CEO of Altitude Products, looks forward “to a day when CEOs represent the diversity of our society and women leaders are just leaders.

View on FierceCEO.com

Altitude CEO Discusses Public Support with Forbes!

“The public support has been overwhelming and the positive media coverage of sales and tax revenue exceeding expectations certainly seems to help.”

View on Forbes.com

Krista Whitley Listed as One of Vegas Seven's Intriguing People of 2018

“What’s been really nice about this industry … is, I feel like I’ve found other little misfits that are just like me. We would rather be moving forward than standing still.”

View on VegasSeven.com

Our CEO is a Trail Blazer!

“I Am Here To Blaze A Trail So Bright That The Generations Who Follow Me Have A CEO Boss Lady To Look Up To Who Believed In Diversity, Acceptance, And Celebrated Thinking Differently”

View on ThriveGlobal.com

Altitude CEO, Krista Whitley Discusses Double Standards in Advertising

“The tide has turned when you have 80 percent of Americans in favor of some form of legalization.”

View on Adweek.com

Krista Whitley Shares Opinion on State's Rights

“It is my belief that state leaders on both sides of the aisle will work aggressively to protect states’ rights.”

View on MoneyMorning.com